Visual identity
A series of materials developed during the Let'sGo! project, available to businesses for use of the trademark registered by the Municipality of Gorizia in their communications.
Useful documents
The Brand User Manual defines the graphic and compositional rules to ensure that every current and future use and application of the Let'sGo! brand is always correct and consistent with the established guidelines, regardless of the graphic designer or typographer using it. It provides examples and case studies of possible institutional applications, along with precise instructions on how to reproduce and position it across various media and tools. It indicates correct and incorrect uses, as well as what can and cannot be done.
The document that develops the main communication applications of the Let'sGo! city brand: the brand's declinations on city promotion tools, signage and tourist symbols, the Go!Lovers system, etc.
Let'sGo! files and graphic materials for customizing the point of sale and the Facebook page of individual stores.
Presentation of the Go!Lovers project aimed at creating a group of citizen supporters.
Presentation of a system of icons and symbols to define points of interest in Gorizia.
Icons and graphic elements that make up the visual system of Let'sGo!
User manual for the TIPIGO brand that characterizes Gorizia's typical products.
PDF files of the winners of the TIPIGO competition: lace, the Gorizia rose, and the gubana.
